Tyler Rice, 20, was born and raised in Portland, Oregon, and is now a current Junior at Parsons School of Design in New York City. His passions lie in design work including but not limited to clothing, art, graphics, and creative direction, as well as being an avid outdoorsman. Tyler also runs all aspects of his start-up brand *Perceptions which was founded back in 2020 with the core values of empathy, messaging, and questioning societal preconceived notions while incorporating motifs from his home of the Pacific Northwest.